So, you’ve done your demo and gathered quick-fire feedback from users. But we all know that when you’re put on the spot, it’s easy to miss things out. This demo feedback form gives users extra time and space to spill the beans—and gives you deeper, higher-quality feedback.

Step 1: Create your demo feedback form Use the template we’ve created for you to get started. Typeforms are totally customizable, so you can add questions that get you the answers you need.

Step 2: Send it out—fast When it comes to feedback forms, time is of the essence. You’ll want to send it soon after the demo—ideally within 24 hours—so it’s still fresh in their minds. You can easily share it through a link, or embed it into an email or landing page. All our forms are responsive, too, so they look great on every device.

Step 3: Assess the data, and take action Our integrations help you organize and visualize data, and inspire you to take action. Sync up your form with Google Sheets so responses turn into graphs and charts—this way, you can draw conclusions fast and easily pinpoint areas for improvement.

With any kind of form, it’s important to mix open and closed question types. Long-text questions give users space to tell you what they really thought. While star ratings and scales give you data that’s easy to compare and draw conclusions from.

You can find some key post-demo questions in the template we’ve created for you. So use this to get started, and just chop, change and add to it as you see fit.

Typeform tip—you can also do a bit of competitor research with this form, especially with users who aren’t already customers. Take the opportunity to ask who their current provider is and whether they’d consider switching to you after seeing the demo. This can give you valuable insight into what your competitors do well, and how you can keep up with them.