Consumer preference survey template

Consumer Preference Survey When is the last time you bought yogurt?

Today, This week, Within the last two weeks, Within the last month, More than a month ago

What kind of yogurt do you typically buy?

Kids yogurts, Greek yogurt, Kefir, Natural yogurts, Flavored yogurts, Yogurts with toppings

How much of a concern is the 'organic' label to you when purchasing yogurt?Which of the following brands have you tried before?

Farm fresh, Supermarket's own, Taste of nature, Natural Choice, Deirdre's Dairy

What's most important to you when buying yogurt?

The packaging, The price, The size of the container, Organic status, Flavor

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What determines buying decisions?

Use a consumer preference survey to better understand the public’s buying decisions. What makes them choose one brand over the other, and why?

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Consumer preference survey FAQs:

When creating a market research survey, planning your questions and understanding how you will measure the results is key. You need to have a process in place for monitoring and analyzing responses, which will determine the way you set up your survey.

Our surveys are completely customizable, so you can create a survey that exactly fits your needs, and provides you with the insights you’re looking for.

When talking about products and brands with consumers, visual cues can be important. Our surveys allow for complete customization, including graphic elements. You can add images or videos in every question slide, and throughout the survey.

You can use photos or icons within your question types, allowing respondents to select an image, rather than text, keeping them engaged, and making it easier to collect responses on visually-focused questions.